P&P Glass

P&P Glass have a long established reputation for supplying quality crafted windows and doors. With showrooms in Guildford, Wimbledon and Esher they were slowing starting to establish themselves as a leading glass provider in the South. A fast growing business, inevitably needs a suitable brand to go the distance...

P&P established themselves locally and were branching out, they’ve high quality products but their brand image didn’t match their offering. The name P&P had been adopted by a couple who had started the company many years prior, Paul and Pam. Renaming the company wasn’t an option – they were recognised and P&P told a personal story, albeit untold. After a productive and enjoyable meeting with the client, it was decided that the make-up and appearance of the letters ‘P&P’ should be thoroughly reviewed. We took this back to the drawing board and experimented with numerous ideas – considering font styles and colour schemes to ultimately craft the new logo shown here. With a happy client, the new logo soon instigated additional work – the vibrant aqua green was a hit (representing reflective tones seen within glass) and became a powerful tool to spread across all P&P marketing materials. The brand even rolled out over a fleet of unmissable vans.